Michaela Arnold - Managing Director


A power woman: Michaela has over 27 years of tourism experience with travel agencies, tour operators and of course: destination-marketing.

She has important relationships with all key accounts and the entire trade and media market for North America. In 2011, she incorporated Denkzauber and has gained excellent reputation leading the “best boutique-style destination marketing agency” in-market.


  • Destination Canada Peer Award

  • Destination Canada Team Award

  • Willy Scharnow Award for the best long-distance learning program for the travel trade

  • Globus Award (by German travel agents) for being the best NTO in-market

  • Founders of the Year Award Nominee by her hometown Krefeld


My job - I love what I do, my kids, my dog, traveling, the Outdoors, Skiing and winter activities (the colder, the better ;-)), books, music and spending time with the ones I love.

Best travel moment: Every journey has its special moments - seeing new landscapes, smelling new things, experiencing new cultures. I just can't get enough :-)

Source of Energy: My kids - they are so much like me and yet their own persons. They help me grow as I help them. Also everyday life - there are so many wonderful details in this world if you keep your eyes open.

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